The key sources of Starbucks, particularly in Norway, revolve around its coffee supply chain and its entry into the Norwegian market.

Coffee Sourcing Regions: Starbucks sources its coffee beans primarily from three major regions known as the Coffee Belt: Latin America, Africa, and Asia/Pacific. This sourcing strategy reflects the company's commitment to ethical sourcing practices, ensuring high-quality coffee for its beverages. More information regarding these sourcing practices can be found on the Starbucks website: Where does coffee come from?.

Store Presence in Norway: As of November 2023, there are 21 Starbucks stores throughout Norway, with most concentrated in the capital city, Oslo. This information indicates the growing presence of Starbucks in the Norwegian coffee market, reflecting a strong demand for coffeehouse culture in the region. For a detailed look at store locations, see the following link: Number of Starbucks stores in Norway 2023, by city.

Market Entry: Starbucks first entered the Norwegian market with a significant announcement regarding the opening of its first store, marking an important milestone in its expansion strategy in Scandinavia. The company expressed enthusiasm about establishing itself in a country that has a rich coffeehouse tradition. More on their entry into Norway can be explored here: Starbucks to Open its First Store in Norway.

Supply Chain Transformation: Starbucks has also made notable improvements to its supply chain over the years. The coffee beans sourced from various growing regions are transported globally via ocean containers, highlighting the complexity and efficiency of their supply network. Further insights into their transformation can be accessed through the article: From bean to cup: How Starbucks transformed its supply chain.

In summary, Starbucks actively engages in sourcing high-quality coffee while simultaneously establishing a strong market presence in Norway, thereby contributing to the local coffeehouse culture with its unique offerings.

Sources

Where does coffee come from? - Starbucks® at HomeNumber of Starbucks stores in Norway 2023, by city - StatistaStarbucks to Open its First Store in NorwayFrom bean to cup: How Starbucks transformed its supply chainStarbucks - WikipediaWhere Does Coffee Come From? | Starbucks® at HomeStarbucks targets Scandinavia - WARC

Related Questions

What are the sources of Starbucks coffee?

Where does Starbucks source its products?

Is Starbucks popular in Norway?

When did Starbucks come to Norway?