A content plan is a document, typically in the form of a table, that outlines the topics and release schedule for posts within a specific period of time. The main components of a content plan should consist of entertaining and interactive posts, such as memes, comics, gifs, short videos, and compilations. This article offers 30 ideas for Instagram posts and a ready-made content plan for a month, as well as useful information for text development. The exact process for creating a content plan is a common question among marketers and social media managers, and typically involves creating a table, determining the type of content, selecting categories, and conducting a content analysis and search. Ideas for a content plan might include news and event topics, competitor content with relevant hashtags, and compilation of trends. The blog of Wiener, considered a pioneer in achieving internet fame, was started in 1999 by Pyra Labs.